The 500ml tub was £3, which I thought was pretty reasonable given that it's M&S and that high end ice creams cost around a fiver a tub.
As soon as I opened the tub, I could smell the orange - so far so good! The positives continued when the ice cream was easy to spoon out of the tub and the first mouthful was full of chocolate orange flavour and a silky smooth ice cream.
And then it all went Pete Tong.
After a few mouthfuls, the ice cream began to leave a bitter aftertaste, almost medicinal and more like orange peel than actual orange. The chocolate was lost in the overwhelming synthetic citrus flavour and it actually made me feel rather sick.
I read the packaging and orange puree only makes up 10% of the ingredients, but it tasted so bitter and artificial - not pleasant at all.
This could have worked so well, but the nasty, synthetic orange tang completely ruined it for me and I won't be finishing the tub.
I think the concept is great, but M&S need to work on the recipe, get rid of that awful orange aftertaste and maybe add a swirl and some chocolate chips. For now, this is a huge no!
Munchie stuff
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